Category Archives for "Book Marketing"

It Won’t Happen Overnight, but it will happen!

I remember an advertising campaign a few years back featuring Rachel Hunter for Pantene.   The catchphrase was -with a cool shake of her golden locks -‘It won’t happen overnight, but it WILL happen. That line became a cliche way faster than it took to work through a bottle of Pantene Shampoo.  And it’s one that I […]

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Can You Write a Book in Only 48 Hours?

I’ve recently been hearing about publishing coaches who offer to help people write a book in only 48 hours.   Intrigued I looked into this further and am surprised to find this really is a trend. However, having written, published, co-authored, and developed dozens of quality books in the last 10 years I can honestly tell […]

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The Value of a Good Author Amazon Ranking

The Value of a Good Amazon Ranking Did you know that every time you read a good book, and DON’T put a review on the author’s page on Amazon, an author fairy dies?  Ok, so maybe that’s a little Peter Pan-ish, but you get the picture right?  This is about encouraging you to take the […]

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How to Pick a Genre for Marketing Books

When asked what I write about, I often stumble over the genre, because it’s a bit complicated in my own head.   Partly this is because I have two distinct areas I work in; one being business/marketing non-fiction and expertise coaching.  This is where I’ve focused my work as a writer and speaker for a […]

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Novel Number Two!

I’ve just finished the final proofing novel number two – Beyond the Shadows – and I’m very excited about it being made available on Kindle in time for Christmas.  So all you holiday readers will be able to enjoy a slice of romantic drama. The second book is a lot different to the first, and […]

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Now on Kindle

Margaret is now on Kindle – which is exciting for me as an author, but also great for you the readers, as the affordability of books, as well as their easy portability is even greater with Kindle.    One of the things I personally love about Kindle is the ability to read at night, on […]

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The London Book Fair Means…

Exciting news for me, which means EXTRA options for you. I was talking with my publishers at Panoma Press the other day, and was told my book will feature at the London Book Fair for the entire three busy days – this means that although they have hundreds of books to display there each year, […]

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Launching to Coincide with a Global Event

One of the things I loved about working with Panoma Press was that they thought about publishing with a marketing mindset.  They could see the value in having my book launch to coincide with International Women’s Day on 8th March.   The link? Margaret – the character in my book, who was also a real […]

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