Stories make the facts sticky!
Are you using your case studies, stories, or history to inspire your customers to want to do business with you?
What if a BOOK was the key to your marketing success because, it opens up your best stories to explain WHY your customers will want to love what you have to offer, Where do you start? Does it matter if you write a book vs a blog vs doing a podcast?
Dixie Maria Carlton is an international speaker with 20 years experience across several countries, who will inspire you to want to do more with:
- Identifying your best content for marketing
- Ways to share your content and stories for maximum effect in your marketing
- Having those TOUGH conversations – surviving them, even when they are really hard!
The Word Witch:
- Virtual or live
Professional Member of PSA Australia and NZ since 2003, Dixie has spoken professionally in several countries, 3 continents, and is available to deliver a range of workshops, keynotes, or training events.
Dixie Carlton has been helping authors and creatives to tap into their inner genius and find their best stories, to influence their markets, for more nearly 20 years. She ‘magics up’ the words to flavour the stories, the conversations, and the proposals so that understanding, inspiration, and Wow factors happen easily. Dixie weaves the threads of the conversations, the stories and the case studies into wholly digestible and easily used transcripts that flow.
Expect Some Magic:
When Dixie presents, she calls on the use of props like a Magic Talking Stick, shares stories, weaves tales around clever case studies. She might make you laugh, and she might make you feel a little touched by the mystical art of the Word Witch. She will definately give you something to take home – like a new set of words, or a story to share that will have you confidently reimagining the future.
Reimagine Your Marketing… Keynote Presentation
The problem with many marketing strategies is that they don’t focus enough on the power of stories, to ensure target markets understand the background, the why, and there purpose of a product or service. But what if you reimagine your marketing strategy through the power of sharing your best case studies, and the journey of how you came to be here, in this place and why that matters to your potential customers.
Come on a journey with me to explore how to best identify what to share of those stories and where to put them so that your brand grows through the strength of what you share.
This Keynote will focus on:
- How to identify what are your best stories to share as part of your marketing.
- How to curate and share great case studies – including confidential ones.
- What your target market most wants to learn about you.
- Creating a content plan as part of your marketing strategy.
OTHER TOPICS & TESTIMONIALS
Keynote or Breakout Session
Keynote or Breakout Session
Comments from a couple of fans…
Dixie is co-founder and Creative Director and Publishing Coach of Indie Experts Pty Ltd, Australia. Indie Experts works with non-fiction authors around the world to help with their Before, During, and After of the Authority Journey. Please check out details about how Indie Experts can assist you if you are thinking about writing a book, for your business to ensure that it works hard, and helps you focus on your content creation and delivery as a premium expert in your industry.